In September, Western North Carolina was devastated by the unprecedented destruction of Hurricane Helene. Families lost their homes, businesses were left in ruins, and entire communities faced an uncertain future. Our hearts are with everyone who has been affected — those who have lost loved ones, those struggling to rebuild and those still facing the challenges of recovery. We stand with the people of Western North Carolina, and we remain committed to supporting them as they work to restore their lives and communities.
Recognizing the urgent need, our Board of Directors activated the NCADA Disaster Relief Fund to assist dealership employees who experienced losses as a result of the storm.
But our dealers did more than give — they got to work. Not only did they make immense and generous donations, but they also took action at their dealerships, mobilizing in ways that went beyond expectation. Across the state, they used cars, large trucks, trailers and even helicopters to reach the hardest-hit areas, delivering food, water and essential supplies to those in desperate need.
Their generosity provided immediate relief, helping families secure temporary housing, delivering everyday necessities and replacing essential belongings. Small businesses, the backbone of these communities, found the support they needed to begin rebuilding. And as the weeks went on, it became clear that this wasn’t just a one‑time effort — our dealer members remain committed to standing by Western North Carolina for as long as it takes.
This extraordinary response is why North Carolina dealers are the very best in the nation. Their dedication to their communities goes far beyond business — it’s about people, about neighbors helping neighbors in their greatest time of need.
To all who donated to our Disaster Relief Fund, thank you. Your selflessness and generosity have made a real difference, and Western North Carolina is stronger because of you. You have also helped beef up NCADA’s capabilities to provide assistance in future disasters as well. The road to recovery is long, but thanks to you, Western North Carolina isn’t facing it alone.
